![]() ![]() ![]() It's sleek, it's small, it turns itself off, the voice in the app that coaches you how long to breathe in and then breathe out has a wonderful user interface that isn't annoying even after months of hearing, "Breathe deeply through your Lumen." While athletes use Lumen for their training regimen, others use the device and app to manage their health by measuring how their body is burning calories and learning what they can do to “reach their health and fitness goals." There are so many nice touches to the product, it's hard to remember what a technological miracle it is to measure whether I'm fat burning or carb burning at any moment in the day. “There is a lot of research about men’s physiology,” Mor said, “and we’re using our knowledge to meet the specific needs of women.” One of Lumen’s breakthrough research findings is tracking how women’s metabolism changes according to each phase of their menstrual cycle. Its yearly sales figures are not disclosed. Today, the company has 115 employees with offices in Israel as well as New York. There are selections for vegetarians and vegans as well as for those with food allergies, helping people understand what makes up a balanced meal. In addition to giving people a window on their metabolic health, the Lumen app – available by subscription - offers ideas for meals, including alternative suggestions if people “don’t like what’s on the menu.” Tests in hospitals would have required “lying down for at least 45 minutes dressed like an astronaut and then you need a doctor to analyze the data an hour later,” is how Mor describes it.Īt first, they wanted only to find a home-based way to measure their own respiratory exchange ratio (RER), which indicates whether the body is getting its energy from fat or carbohydrates. The method they devised for what they ate and when was so successful that they both finished the race with so much energy, they immediately registered for the next one.Īfter that race, the sisters decided to investigate how to better measure their metabolism to get the information they needed. “After a long swim in the sea in the morning, we’d eat meatballs and pasta,” Mor said. She and her sister became their own guinea pigs and began experimenting with nutritional methods - on themselves. “We wanted to understand what was the best way to fuel our bodies,” Mor said. The Mor sisters started searching for “metabolic flexibility,” a common term in the scientific community, “but nobody spoke about what exactly you can do to make it happen.” ![]() It became clear to them that “we had to be able to efficiently use fats and carbohydrates to be able to do the race.” Metabolic flexibility “Many competitors crash and don’t have the energy to finish,” Mor said. The one-day event usually takes about 16 hours to complete. First, a 2.4-mile (3.86 km) swim, then a 112-mile (180.25 km) bicycle ride, followed by a marathon of 26.22 miles (42.20 km). They first became curious about metabolism when they were training for an Ironman triathlon. In their spare time, they are Ironman athletes, and Merav is a divemaster while Michal does competitive pole acrobatics. The sisters, each a mother of three children, live near each other in Tel Aviv. ![]()
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